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UK Shoppers want Mobile Coupons

A new Study by Evolution Insights shows that 81% of UK shoppers are interested in receiving digital or mobile coupons for grocery items. From the article:

” The research also uncovers that broader demand for digital grocery coupons is also swelling. 81% now say they would be interested in receiving coupons and offers for food and grocery using the internet or mobile device.”

Additional info in the offical Press Release by BusinessWire

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Filed under marketing, mobile coupons, Retail, smartphones